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The Best In Performance and Sports Nutrition

Your micro-nutrition support product plays a vital role in your performance

FACT: As an athlete you are experiencing elevated levels of oxidative stress on a regular basis, and for extended periods of time. If you are an endurance athlete this is particularly true. Oxidative stress load increases your risk of systemic inflammation which compromising your performance, well-being, recovery, and promotes tissue damage.

Your priority is your performance and well-being. Our priority is helping you with the very best nutrition support product on the planet.

Juice PLUS+® Research: The most important factor

There is not another product (whole food source or otherwise) that even comes close. The leading medical and nutritional journals worldwide feature the results of in-vivo studies (conducted in the human body and not in test tubes), proving that Juice PLUS+® provides the benefits that you would expect from a diet high in fruits, vegetables and berries consumption.  The proven benefits of supplementation with Juice PLUS+® are many and include:

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  • Delivers key phytonutrients that are recognised and absorbed by the body
  • Reduces oxidative stress
  • Helps support a healthy immune system
  • Positively impacts several markers of systemic inflammation
  • Helps protect DNA damage caused by oxidative stress
  • Positively impacts several key markers of cardiovascular wellness

The following video provides an excellent foundation for understanding the importance of fruits and vegetables in the diet, and the vital role played by micro-nutrients in your performance, recovery and health.

Ex Olympian Jeff talks about the importance of micronutrition for your health and performance.

Performance needs protection

Athletes are aware of the macro-nutrient equation, but few are aware of the importance of the micro-nutrient equation. Turning to cheap, synthetic multivitamin products does little to provide benefit and there is a growing body of research proving that these isolated, fragmented, chemical clones of the natural micro-nutrients found in fruits, vegetables and berries are contributing to sickness and robbing athletes of performance.

Too much attention is given to marketing. Too little attention is given to meaningful research. Everywhere you turn these days companies are marketing multivitamin and other nutritional support products via mass media. We are bombarded by TV personalities and famous sporting heroes who tell us that the products they represent in these paid advertisements contain "everything from A to Zinc...", or that "You'll feel better on...".

The one thing that is always missing is factual and substantiated primary research.

With so many products available it is challenging to find one that you can trust in and have faith it is doing the job. This is where research comes in and you want to see independently produced, gold standard, primary research. Research which has gone through the peer review process and is published in leading medical and nutritional journals worldwide.

Synthetic Vitamins vs Whole Food Sources

Synthetic vitamins have been proven to cause more harm than good, yet millions of people take them everyday. Chances are that if you bought your vitamins off the shelf at the grocery or pharmacy, they are synthetic. Even many of the products on shelves at 'health food stores' are synthetic products. And 90% of synthetic vitamins pass right through you! That's why we talk about people having expensive urine.

According to Dr. Zoltan P. Rona, M.D., "Although most healthy people will have no obvious side effects from ingesting small amounts of toxins found in cheap vitamins, the long term consequences of continuous, daily intakes are potentially dangerous." Dr. Rona says that allergic reactions include fatigue, memory loss, depression and insomnia.

And yet, according to the Organic Health Association, over 95% of vitamins manufactured contain synthetic ingredients!

Worst case scenario: The vitamin may even grab the needed co-factors from the body's own organs, bones, muscles and other tissue. In other words, your body starts eating itself!!! Over time, this depletes the body, causing disease and degeneration. What a paradox that the very product consumers bought for improving health was actually destroying health!

Whole food ingredients naturally will be easily absorbed by the body. They are made from pure raw materials that contain the hundreds of "co-factors" the body needs to absorb vitamins, while synthetic ingredients do not. They solve these problems while providing vitamins the body can absorb. They naturally contain the hundreds of "co-factors" (other nutrients the body needs to ABSORB vitamins). When co-factors are missing, as they are in synthetic vitamins, the body may treat the vitamin as a foreign substance and eliminate it or pass it whole. In some nursing homes, the staff actually refers to these as bed pan pellets!

Low prices sell. The demand for vitamins has grown, so inferior or even damaging products get marketed to consumers who only look at the price tag. Colourful labels often even claim to be 'natural when they are anything BUT natural. The manufacturing process for making vitamins from the pure raw materials of real whole foods is much more expensive that that of synthetic vitamins.

There are few government controls on vitamin manufacturing. Manufacturers are allowed to fly under the radar with false claims and slick marketing . Price is naturally a HUGE a factor in selecting a product, and consumers will often opt for the lower priced vitamins not knowing that synthetic vitamins are mostly useless and might even be risky.

The bottom line is profit not quality. If they can get away with creating a low cost product and charge an amount the health conscious market is willing to bare, this is what they will do.

Product Comparison: Juice PLUS+® vs Swisse Ultivite

James O'Connor Australian Rugby International says this:

"Swisse multivitamins are one of the only multivitamins available in Australia clinically tested with proven results"

In contrast with this, independent, gold standard clinical research trials have been conducted on Juice PLUS+® worldwide. These clinical studies have undergone the peer review process and the results are so significant that they have been published in leading medical and nutritional journals.

Clinical trials of Swisse Ultivite and Juice PLUS+® show that Juice PLUS+® is far more effective in elevating folate levels and reducing homocysteine levels.

Homocysteine is a naturally occurring amino acid produced in your body as a result of metabolism. Left unchecked this amino acid builds up and causes damage to the lining of your arteries (endothelial damage) tears in this lining where LDL cholesterol likes to collect causing inflammation, blockage, stroke and heart attack.

Wholefood wins over cheap chemicals every time. Not to mention that when taking Juice PLUS+® (a natural wholefood sourced product) there are no contraindications (bad side effects) unlike all the named contraindications which are listed for all synthetic chemical multivitamins.

What About The Other Multivitamins...Are They Good?

Having 30,000+ vitamins on the market presents so much choice it normally is a case of finding the bottle you think looks the nicest ... or the cheapest. After all, a vitamin is a vitamin right?

Fortunately, 7 Canadian and American biochemists have come to rescue us from our ignorance. They looked at and compared what is in each of these multivitamins by separating and measuring each ingredient - that is, vitamins, minerals, anti-oxidants and other components.

They examined how absorbable the vitamins were, whether they were in the right amounts/form and the variety of vitamins and minerals. Also looked at was having the vitamins in the right combinations for the body's needs. The score was how close each one was to that perfect multivitamin out of 100%. A score of 80% and above is considered commendable. Take a look at the results of this research in the table below:

A staggering 140 out of the total 510 multivitamins did not even reach 10% and only the top 11 multivitamins were above 25% of what the human body needs on a daily basis.

The popular supermarket brands all featured below 10% possibly due to being forced to compete on price with other supermarkets. The downside for you, means the product you take every day is a hugely inferior supplement.

In other words, you get what you pay for. In some cases ignorance is bliss, in others it is a big wake up call.

Juice PLUS+®: Official nutrition support product of choice for German, Austrian and Swiss Olympic Teams

Australian athletes talks about Juice PLUS+®

Olympic K1 Paddler Jo Brigden-Jones

Since taking Juice Plus+® I have noticed that I have more energy throughout the day for training and other activities. I feel more refreshed during the day because my diet contains some key nutrients that I was missing out on daily before taking Juice Plus+®. For the majority of the year I am in heavy training which is very tiring and I often require a long nap in between training sessions just so I can get through the day.

Since I have been taking Juice Plus+®, I haven't needed to sleep every day and when I do have a nap it's much shorter and more of a refreshing nap. The number of hours of sleep a night I require has also reduced, which has given me more time during the day to do the other little jobs that take up time. I have never liked taking synthetic vitamin and minerals supplements so when I found I Juice Plus+® contained whole fruits, vegetables and grains and that I could get more nutrients and the vitamins and minerals I requires from taking Juice Plus+® I was very excited!

Olympic Sailor Krystal Weir

Most of my competing is overseas and getting the right nutrients in are really difficult when you spend so much time, either on the water or traveling to the next venue. Some supplements I have taken in the past built up in my system and made me sick prior to a major regatta. Knowing Juice Plus+® is only fruit & vegetables puts my mind at ease.

My goal is to win gold in 2012, every aspect of my program is about being number 1. Juice Plus+® is a part of this formula. Your body is an important aspect of your preparation. If your body is not ready to compete then how can you execute all the skills you have been working on?I used to find myself getting sick regularly due to the travel and stress of training and competition. This just doesn't happen anymore and I put it down to religiously taking Juice Plus+®

Ocean Ski Paddler Steve Coulter

As a sports person for over 25 years and working in the Health industry as a strength & fitness trainer I have learned that a good exercise program does not substitute a poor diet. Good nutrition provides the building blocks that all our cells need to stay healthy with Fruits & Vegetables being one of the most important for the delivery of all micro-nutrients.

Juice Plus+® delivers all the micro-nutrients from a wide variety of Fruits, Vegetables and grains that my body needs everyday in the convenient form. Since adding Juice Plus+® to my daily diet over 13 years ago my health has improved considerably and this has allowed me to continue my sport as an Ocean Paddler at the elite level.

Australian Figure Champion Sara Picken Brown

As an athlete, I am very discerning about the food and supplementation I introduce into my body, because I have to be. For me, training at full capacity, recovery and maintaining an injury free body is of primary importance and anything that is laden with chemicals and synthetics is counterproductive to both my long term health as well as the outcomes I expect from my training. That is why Juice Plus+® makes perfect sense. Supplementing with natural and whole food is the key to maximal output.

As a trainer, this philosophy is one I passionately impart to my clients. Natural, whole food consistently all year round is the ONLY way to get results. Juice Plus+® is of course the only nutritional supplement I feel follows these fundamental nutritional principles. I feel so blessed to have discovered a product that finally ticks all the boxes in terms of ingredients and also results. I no longer feel ill taking my synthetic multivitamin, because my body is able to absorb all the nutrients from the fruits and vegetables contained in Juice PLUS+®. Dieting and training for figure shows can put a great deal of stress on the immune, hormonal and physiological systems of the body. Juice Plus+® is the missing piece of the puzzle for me, supporting all these systems and allowing me to push harder to achieve better results.

AFL Footballer Byron Schammer

"I suffer from an allergy to wheat and needed to start looking at my diet more seriously. Consequently I found Juice Plus+® as a great tool to form the base of my nutrition. Pushing our bodies to the extreme every day requires a level of quality nutrition where you can call on energy levels consistently. I definitely have found that I pull up from training and games a lot better then I use to.

On top of managing my diet and supplements required for my field, I believe Juice Plus+® gives me the foundation for by body to work efficiently and effectively. I noticed immediately once commencing Juice Plus+® my thirst for fresh food namely fruit and veg increased and my tolerance for fatty foods decreased. Juice Plus+® to me is the foundation for my nutrition. It leads the way before consuming any food, giving my body a base to which to add quality to. I feel it gives me an edge on the rest of my competition. I decided to take Juice Plus+® because my energy levels and recovery from games was not where i liked it to be. After a chat with our dietician i decided to change my diet and searching for new ways to improve. Which then led me to Juice Plus+®. The product and research speak for themselves. "

Triathlete Greg Stewart

Greg Stewart is a pioneer of triathlon in Australia. He has won Australian Championships from sprint distance to ultra distance and is a registered Triathlon Australia coach. Greg also coached triathletes for over 20 years, and in that time, was an Australian Team Selector for for 4 years, and a satellite coach for Victoria for the same. Those who know Greg, know he has an uncompromising drive to be the best, and to this day remains one of the best masters road riders in the country.

"My years as a professional triathlete have taught me the importance good nutrition has on our capacity to function at optimal levels. Given the trends of our daily existence, I believe Juice Plus+® is an essential part of the health equation and absolutely an essential part of the performance - protection - recovery equation. I am committed to passing on to others the virtues of what I believe is the best nutrition support product on the market today."


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The most researched wholefood nutrition support product in the world. The results of Juice PLUS+® clinical studies are published in leading medical and nutritional journals worldwide.

Juice PLUS+®: We invite you to look at the research

In order to fully understand and appreciate the value that Juice PLUS+® provides, we provide you with access to the clinical research studies so that you can do your due diligence and evaluate Juice PLUS+® for yourself, your clients and your patients. In order to facilitate this process we have provided a list of the research for you below. In all cases we have listed the institution where the research was conducted, the medical/nutritional publication that features the results of the research, and the link to the research online.

British Journal of Nutrition 2011

Juice PLUS+® reduces common cold symptoms

University of South Carolina - Jin Y et al.

Molecular Nutrition and Food Research 2010

Juice PLUS+® suppresses markers of systemic inflammatory load, increased plasma levels of key antioxidant nutrients, and increased levels of antioxidant enzyme superoxide dismutase

Georgetown UCLA - Wise JA et al.

International Journal of Food Science and Nutrition 2009

Juice PLUS+® proven bioavailability of beta carotene and alpha tocopherol

Medicine and Science in Sports and Exercise 2009

Juice PLUS+® effectively reduced an exercised induced marker of oxidative stress

Medical University of Graz, Austria - Lamprecht et al.

Journal of Nutrition 2007

Juice PLUS+® effectively reduced an exercised induced marker of oxidative stress and improved several indicators of immunity

Vanderbilt University School of Medicine - Houston et al.

Evidence Based Complimentary and Alternative Medicine 2007

Juice PLUS+® improved blood pressure and large artery compliance, improved glycated hemoglobin, improved antioxidant status, reduced homocysteine, reduced expected coronary artery calcium score, and has no contraindications

Tokyo Womens Medical University - Kawashima et al.

Asia Pacific Journal Clinical Nutrition 2007

Juice PLUS+® effectively increased plasma levels of key antioxidant nutrients and folate and reduced homocysteine

University of North Carolina, Greensboro - Bloomer et. al

Medicine and Science in Sports and Exercise 2006

Juice PLUS+® effectively reduces exercise induced increase in plasma protein carbonyls a marker for protein oxidation

University of Florida - Nanz et al.

Journal of Nutrition 2006

Juice PLUS+® effectively increased plasma levels of key antioxidant nutrients, improved markers of immune function, and reduced DNA damage of an young adult population

Medical University of Vienna - Kiefer et al.

Journal of the American College of Nutrition 2004

Juice PLUS+® fruit and vegetable concentrate effectively increases key plasma antioxidant vitamins and folate

University of Milan - Panunzio et al.

Nutrition Research 2003

Juice PLUS+® decreases plasma homocysteine levels

University of Maryland - Plotnick et al.

Journal of the American College of Cardiology 2003

Juice PLUS+® reduces impairment of the flow mediated brachial artery vasoactivity after a high fat meal

University of Sydney - Samman et al.

Journal of Nutrition 2003

A mixed fruit and vegetable concentrate increases key plasma antioxidant vitamins and folate, and lowers homocysteine in men

Kings College London - Leeds et al.

Journal of Human Nutrition and Dietetics 2000

Supplementation with Juice PLUS+® shows increased blood levels of key antioxidant micronutrients and reduction in a measure of lipid peroxidation

University of Texas Health Science Centre - Morin et al.

Current Therapeutic Research 1996

Juice PLUS+® increases plasma levels of key antioxidants and reduces serum lipid peroxides a marker of oxidation

Some things to consider

FACT: People want to do something positive for their health, the billions of dollars spent on synthetic multivitamins worldwide proves it. The issue is that they are being sold hype.

Next time you venture out to your local pharmacy, health food store, or vitamin stockist why not approach the person behind the counter and ask this question:

"Does this product have any independent, gold standard primary research which has been peer reviewed and published in leading medical and nutritional journals worldwide proving that it works effectively without contraindications?"

This would be a great place to start gaining awareness of the complete lack of meaningful and credible research that exists on any of these well known and very successfully marketed products. When it comes to your health don't fall for advertising and marketing hype - ask for Gold Standard, Primary Research which names the product you are thinking of adding to your daily routine, and proves it works without any contraindications in the human body. If they cannot provide this research for you steer clear!

Experience the power of Mother Nature NOW!

If you would like more information about Juice PLUS+® contact the person who shared this page with you.

We know they are looking forward to assisting you!



Juice Plus+® Australia endeavours to make all statements factual and current. All athletes have signed Statutory Declarations that their statements are true and factual. No athlete is paid for their endorsement. Some athletes may be Franchisees of Juice Plus+® Australia.

Team JP Wellness Partners.  Suite 15/2-6 The Crescent Dee Why NSW 2099